#270 · i just hit $500k!
The community guarantees you a paying customer within 90 days or your money back. The focus is on the outcome—getting a client—rather than just delivering knowledge. It’s risk‑free: you either get a client or receive a refund.
I don’t believe in gatekeeping knowledge because knowledge is no longer a moat in the knowledge economy. I give all my knowledge away for free. If you want implementation, coaching, or accountability, that’s when you join my community—that’s where most of my content lives.
All the information in my Maker School is free. The school community adds daily accountability and organizes that information into a clear roadmap: day one do X, day two do Y, day three set up emails, day four send five Upwork applications, day five do this, day six do this. It also includes Q&A, a network, and a monthly call with me where you can ask any question (time permitting). In short, the community holds your hand through a business model, offering structure and support beyond the free videos.
Just follow my free YouTube videos—I don’t gatekeep the knowledge; everything you need is there. I only gatekeep accountability, coaching, and live Q&A. If you’re extremely dedicated to the work, you already have what you need to succeed.
Yeah, I like to think so as well. I deliver a ridiculous amount of value—whether it’s $60, $70, or whatever the current price is, sometimes around $3,000 depending on when you watch this. To make a long story short, I don’t actually recommend posting on YouTube for a while; most people see creators like me posting and assume that’s how you make money, so they feel they need to post and showcase their systems. I can only do that because I’ve already had success selling this through cold outreach and built a business model aside from YouTube. Only once I had the cash flow to justify spending time on YouTube did I start making videos consistently. Before you start making videos about a money‑making topic, get to the point where you’ve achieved more than 99% of people at that thing. If you’re a standout 1% with some accomplishment or social proof, people will be far more likely to listen to you. There are literally a million‑plus people waving light poles online talking about stuff they don’t really understand. When you can demonstrate real results—say, making $42,000 a month—and show how you did it, you cut through that noise much more easily. The key is to do it without bragging; come across as genuine, not ungrounded. Based on our interactions in Maker School, you’re not that kind of guy—you’re good. For me, it’s more about reputation than follower count; I care about the strength and quality of each follower, not just the number. I’m not missing out on money by focusing on goodwill; in fact, I’m accumulating more goodwill than pretty much anyone in the industry by doing this. Thanks for the advice—you totally get how to play the game.