#86 · Why I Moved 13 Times In One Year (Behind-the-Scenes)

youtube ↗Lead Generation

Yusuf Ali asks: do you have a method to decide which leads to send Loom videos to, and how to rank them by worth?

He says if you have many leads, you need to prioritize; focus on leads that have money—qualify heavier, e.g., in Apollo target real‑estate posters on LinkedIn in the last 30 days with buying intent; alternatively, compile a short list of high‑value targets like influencers with over a million followers; the idea is to narrow the audience to those who are digitally active and likely to have budget, making Loom outreach worthwhile.

loomlead prioritizationapollo

Related answers

youtube ↗Cold Email

What’s the current effective cold Loom video strategy on LinkedIn in 2026, and how many follow‑ups should I send when I get no replies?

Sending just a few Loom videos per day (e.g., nine in three days, about three per day) yields low reply rates. Successful students in Maker School send 20‑30 videos daily, seeing a 30‑40% connection acceptance rate and a 30‑50% reply rate, which translates to roughly 10‑15% overall reply rate and about five warm leads per day. To improve results, break your outreach into a funnel and boost volume at each stage. The Loom video itself should be dynamic—start with high‑value content in the first few seconds, avoid AI‑generated templates, and add personal touches like zooming in on the recipient’s picture or embedding a short GIF. Consistently send more videos (20‑30 per day) and follow up as needed; there’s no strict limit, but higher volume with personalized content drives better engagement.

loom videolinkedinfollow upcold outreach
youtube ↗Cold Email

Why am I only getting two negative responses from 75 Loom outreach videos and what am I doing wrong?

You’re creating three Loom videos a day, which is good volume, but you’re only seeing two negative responses and no other replies, meaning you’re not extracting enough value from your outreach. You’re likely sending the videos only via LinkedIn or email, whereas you should be sharing them across all platforms. Seventy‑five unique touches isn’t a lot; you need to raise your expectations for how many outreach pieces are required before you start closing deals. Think of the barrier to entry: if two or three clients were guaranteed from 75 videos, the service would have no value. You’re probably younger than most, so set higher expectations. The main issue is top‑of‑funnel visibility—if prospects aren’t even seeing the videos, the rest of the funnel doesn’t matter. Optimize for broader distribution and higher volume to improve results.

loom videosoutreachtop of funnel