Do you think hopping on a video call is essential for closing high-ticket clients, or can deals be closed effectively over the phone? Since I'm younger, I'm concerned being on camera might negatively impact my sales cycle. If video calls are necessary, what platform do you recommend for those closing calls?

Do I think video calls are necessary in order to close a high-ticket client? Yes, I basically do. Not necessarily — obviously you can buy a Tesla through Apple Pay nowadays and you don't need a video call for it. But the vast majority of people will not want to spend a large amount of money with you unless they can verify who you or your organization is through something like a call. It's also very difficult to sell somebody on a very high-ticket product unless you are physically there to walk them through things like last-minute objections and so on. People will very rarely spontaneously want to spend, say, $20,000 on some sort of knowledge or info product — at least in my niche anyway. So unless you have somebody that's with them and can help them out and sort of coach them, the probability of them signing is very low. What platform would I use for this? Just Google Meet or something.