#30 · How to Sell High-Level People (Step-By-Step)

youtube ↗Marketing

Why should I use Loom instead of just recording with a camera or smartphone?

Loom gives you an instant web-accessible link after recording, whereas using a camera or smartphone requires downloading the file, uploading it elsewhere, and sharing the link—three or four extra steps that are a massive pain for my outreach work.

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Related answers

youtube ↗Marketing

How can I fix unstable Loom recordings caused by my computer?

The issue is likely your computer's RAM, not the webcam. When I used a low-end machine with many tabs open, Loom recordings were jittery due to insufficient bit rate. I now use a high-end MacBook (about $5k) that my father recommended; it makes my work far easier. Loom is better than recording with a camera or smartphone because it captures your screen directly and gives you an instant web-accessible link, whereas a camera would require downloading the file, uploading it elsewhere, and sharing the link—three or four extra steps that are a massive pain for my outreach work.

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youtube ↗Cold Email

Should I add multimodal outreach methods like Loom videos, and can you show a quick example?

Absolutely. I often record a short Loom video when applying to Upwork gigs or reaching out on LinkedIn. I open the job posting, record my screen while I explain how I’d solve the problem, and attach the video to the application. It’s a quick, visual way to demonstrate competence and stand out. I’ll walk through an example: I open Upwork, find a $80K‑budget lead nurture funnel, then record a Loom walkthrough of the flow I’d build, showing the Airtable integration and instant sequences. That’s the kind of multimodal outreach that can boost response rates.

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