What software did you use to make your Instagram reels?

#12 · Building A $128K/Mo Instagram Funnel

What software did you use to make your Instagram reels?

Yeah, sure, happy to help. You're probably talking about this. Hope everybody had a great Valentine's Day. Let's check this out. Yeah, so I believe, and I don't know for sure because I hired an editor to assist me with this, I believe it's all just Premiere Pro. Actually I'm like 95% sure it's Premiere Pro. Let me give you the exact editing workflow. So the Instagram's now at 14,200 subs, so I mean it's grown really quickly. I had a little experiment where I got my phone and turned Instagram notifications on, and basically every minute or so I get another one just like this. As you guys could see, it's just unbelievable, absolutely crazy. So we're getting a lot of people opting in for my offer, which is soon going to be a newsletter offer. For now I'm just getting people to subscribe. And you know, I guess I wanted to know what the hell are you doing to get these things done. Let me at least run you through my whole workflow, because if I can't give you a satisfying answer for editing, I might as well show you everything that we do. My editor, uh, let's just do. Editor will, well actually first of all, we have we source YouTube sorry Instagram ideas and this is basically an Instagram News Channel. To be clear, we'll just like talk about new AI tools and resources that come out, but we'll source Instagram post ideas from other creators and um newsletters. So we've signed up to I don't know how many newsletters but a lot, and then we're also using my system, which I detailed over here where essentially I show you guys how to set up like an Instagram parasite system that pulls from a giant list of Instagram profiles that are publishing reels, then transcribes those reels and then turns those into like AI LLM little snippets that we can turn into scripts. So we source Instagram posts, and then the editor edits the scripts, sends to me, and then um I haven't set this up yet but I have an Elgato teleprompter that I just bought before I was just using a really hacky one with some folded glass and stuff. Essentially I add all of the scripts onto one file and then I shrink the margin so that, like most of the time when people do teleprompter stuff, they have the text really wide and then I have to read it like this and you guys can kind of tell that my eyes are moving right. So I kind of shrink it down really really tight so it's right in the middle there right by the camera lens, and then I'll read it and you can't really tell that my eyes are moving a lot when I do it that way. Um, so then you know I basically go top to bottom and then I read like 15 or 20 scripts simultaneously, so I then record I don't know like 15 shorts and then I upload to a Google Drive and then my editor uh posts for me, which is great. And we're not doing like Instagram scheduled posts; I should note that if you like schedule or use the API to make a post, they are going to necessarily rate limit reach you. I don't think I've fully dried my hair cuz I have drips all over that's rough. Um, Instagram will necessarily sort of like you know limit your reach, so we're actually doing those manually. And I actually just got um I just got verified, and I think my growth has been um about the same basically every day, so it's about I don't know, it's like around 800 new new subs a day. I want to say much faster than my YouTube of course, which is nice. So yeah, that's more or less the whole flow, and I'm pretty sure he he edits it in Premiere Pro. I'll ask though.

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Related answers

youtube ↗AI & Automation

How do you create your Instagram reels, including content, scripting, filming, and achieving rapid growth?

Yeah, we hit 100K followers in about 82‑83 days. I have an automation that scrapes a bunch of related pages and subscribes to many technical newsletters. Those newsletters post technical stuff first, which gives me early access. I go straight to the source, drink from the faucet of knowledge, then automatically generate script templates. Someone makes minor edits before giving me a teleprompter script—basically a Google sheet with all the scripts combined. I upload that to a teleprompter service so I can look at the camera while reading. I've used it a lot, so you can't tell my eyes are looking elsewhere when I film Instagram reels. Then I record the video in one shot—about 15 reels in 15 minutes. I give them to my editor, who has a template and does great work. The videos themselves aren't automated, but everything else is as automated as possible while retaining high quality.

instagram reelsautomationscript generationteleprompter

youtube ↗Marketing

What is your process for creating high-quality Instagram shorts, and do you do it yourself or with editors?

He works with a single editor. He spends about ten minutes a week recording a batch of shorts, then the editor assembles them. They gather AI news from multiple sources, filter out low-value content, and the editor writes scripts from the valuable material. He reviews and tweaks the scripts, puts them in a Google Doc, imports them into a teleprompter, and records lines like 'You don't need ChatGPT anymore. Wait for blank.' He gives the footage to his editor, who uses a simple top/bottom template to create the videos. They're bringing on additional team members to help the editor avoid bottlenecks. The editor then produces videos showing the tools in action, they spend a little money to sign up to the platforms, and publish on Instagram, aiming for one short per day.

instagramshortscontent creationediting

youtube ↗Marketing

What is your short‑form video workflow on Instagram, including planning, editing, and lead generation?

I start by scraping AI‑focused news sites and subscribing to newsletters that feed the latest developments into a content pipeline. I then use AI to draft scripts, make minor tweaks, and load fifteen scripts into a teleprompter to record them in one take — about fifteen minutes of footage. I send that raw video to my editor, Shub, who cuts it into individual shorts, adds thumbnails, and prepares them for posting. Leads come primarily from the newsletter funnel: I’ve gathered a few thousand subscribers, with roughly twenty‑five hundred new sign‑ups in the past thirty days, which then feed into my other offers. I’m still refining lead tracking, but the newsletter is the main source.

shortforminstagramworkflowleads

youtube ↗Marketing

Can you explain how you template and edit your Instagram reels?

I don’t edit the reels myself—my main man Shu handles the editing. We have a system: we subscribe to newsletters for ideas, then we template most of the scripts. I copy the Google Sheet with all the scripts into a Google Doc, upload it to a teleprompter so I can read while looking at the screen, which saves me from memorizing everything. Recording the teleprompter takes about 15 minutes. I run through the script, record it, send it to Shu, and he chops it up. The final video is a two‑phase layout: the top half shows the product or tool, and the bottom half is a talking‑head of me. We use templates for this workflow, and that’s basically how we produce the reels.

instagramreelstemplateworkflow