#254 · never charge $1,000 (charge $925 instead)
More information means better and faster growth.
Sending 10‑15 cold emails per day is fine; aim for 50‑100 total daily interactions, mixing in cold DMs, meeting people, building relationships, and engaging in communities like subreddits.
Yes, you can start with as few as one mailbox. On average you can send 20‑30 emails per mailbox per day, so 25 is a safe number. With five mailboxes that’s about 125 emails per day. If you run a two‑step sequence you’ll split that in half, roughly 62 emails per step each day.
You don't need to send 100 personalized Loom videos per day. Sending about five highly targeted, high-quality videos daily can still get you to around $25k a month in a few months if you're smart. The '100 per day' figure refers to standard cold emails where you use AI to personalize an icebreaker and blast them via a platform like Instantly. Customized Loom outreach is much more time‑intensive per client, so even five a day—especially if you send them across multiple channels (email, DMs) with an omnichannel approach—will yield strong results, assuming the video quality and information are decent.
The creator recommends starting with 9‑12 mailboxes, which works out to roughly 30 emails per mailbox per day (270‑360 total). He suggests using about one domain for every three mailboxes, so 9‑12 mailboxes translates to 3‑4 domains. Domain registration costs around $5‑$10 each, and mailbox costs vary by provider—he mentions a 10% discount for Zapmail with code NYX. These are beginner guidelines from Maker School; you can increase volume if you’re not limited by resources.