#107 · How to Get Paid Your Worth in AI Automation

youtube ↗Mindset

Should I have started a daily updates channel earlier, or what advice do you give for launching one from day one, especially for someone uncomfortable on camera and without a script?

No, I wouldn’t start a daily updates channel just for the sake of it. I do it now because my own work—running a scrappy AI automation business—is inherently interesting to watch; it’s like seeing a vlog of someone operating at a high profit level that few people achieve. For most people, watching them wouldn’t be interesting unless they’re already skilled at what they do. Running the channel takes extra time (20‑30 minutes daily) that could be spent elsewhere, but I keep it because the distribution and personal accountability it creates are valuable, and there’s a large potential payoff later as people see my consistent effort over months or years. That said, I appreciate when others start their own channels—like the one set up for me posting daily short Q&A clips—or when they share feedback, clipping content, or experimenting with formats (vertical videos, podcast clips). I’ve seen others, such as Marlon, launch similar channels and grow to around 100 subscribers. I’m open to tips, but I think the current approach is solid. I’m currently bottlenecked for taking calls, so I don’t see near‑term upside in spending time on them. Instead, I’d prefer an affiliate arrangement: if you join Maker School and create clips on channels like this, you can earn money when those clips drive sign‑ups, plus a flat CPM payment for views. This aligns incentives and creates a win‑win. I’ve already answered similar questions about the channel before, so I’ll keep it brief.

daily updatesyoutubecontentadvice

Related answers

youtube ↗Agency Operations

What's your daily routine for recording updates, from filming to running the business and choosing titles/thumbnails?

It's straightforward: I let AI handle the selection of questions, so the process is low-friction. By answering your questions I get ground-truth data on what my audience is thinking, which I feed back into my YouTube content, Maker School, and my offers to make them better. I don't spend much time on it—I just fire up the stream, read the comments, and use that insight to improve everything in my business. The daily updates also provide public accountability, motivation, and a way to connect with people, with no real downside. My routine is minimal: when I have a few free minutes before leaving the house, I record using whatever device is handy (often just my MacBook); I don't worry about camera quality, lighting, title, or thumbnail because showing up consistently over the long term is what matters.

daily updatesworkflowAI
youtube ↗Marketing

Should I focus on pushing content regularly or prioritize high-quality content at a slower pace? If starting from scratch, what videos would you make?

Well, I wouldn't be in your situation in the first place. It doesn't make sense to start a YouTube channel or talk about stuff until you've actually delivered value in the past. If your revenue is less than $20,000 a month, you shouldn't be running this channel right now because lead volume will be too variable and there's nothing to build a business around. Spending time just touching up your content and trying to make it really high quality completely defeats the purpose—believe it or not, your content doesn't have to be very high quality as long as you're somebody worth listening to. For example, I'm just in my room in a tank top after a shower; I might not know what I'm talking about when I started this video, but it's still worth listening to because I've achieved outcomes that a lot of people here want to achieve, and I've consolidated a lot of knowledge. The two are valuable together, but the actual quality of the content aside from that knowledge and the perceived value of being associated with me isn't anywhere near as high. So the hack is: you need to do good first. Don't start a content business and then run another business side by side. Start the other business, crush it, achieve massive success, and then make videos talking about it. If you do anything else, you're really just putting the carpet before the horse and wasting your time.

content strategypersonal brandyoutube
youtube ↗Marketing

How should I structure my YouTube channels for my business? Should I have a main channel with high‑production uploads and a separate channel for daily tactical videos?

I would post every single day on my main channel for at least a year. Ideally you publish daily on the main channel, even if you have other commitments like agency work or consulting. Don’t over‑complicate things with multiple channels right now. Focus the same amount of time on one channel; you’ll get more value than splitting effort across several. I’m not planning to stop posting here, but that’s the approach I would take.

youtubecontent strategymultiple channels
youtube ↗Agency Operations

How do you plan your time for planning and filming videos for your main channel while balancing your agency, coaching, and content creation? I'm struggling to manage content output, client work, and scaling my coaching business. Could you share your planning and balancing approach?

I’m hitting the upper limits of what one person can realistically handle with my current level of systematization. I keep seeing situations where a better way would exist, but I don’t have time to figure it out, so I push through at a less effective level. I ran into the same issue with my agency—I know there must be more leveraged ways to do the same work without hiring another team member. Pragmatically, I’m at about $2 million a year in profit, which feels like a reasonable ceiling for someone trying to juggle an agency model (which is less profitable per unit time), a main YouTube channel, and other content‑production mechanisms. Even with good time management, that seems to be the upper limit for one person. To give you a behind‑the‑scenes look: I usually start with the video idea, then the title and thumbnail, because those drive performance. I source ideas from YouTube comments using a comment scraper, turn them into titles via templates, then think about a thumbnail (though I don’t over‑think it—content matters more). I’ll sometimes leave a silly clip at the end, but I focus mainly on production. Logistically, I get the ideas into the pipeline, then filming is straightforward: I turn on the camera and talk for an hour or two, sometimes following a strict outline, other times just using my tablet and pen because it’s more time‑efficient.

time managementworkload balancecontent planning