#158 · Your outbound sucks. Here's how to fix it
Sure. I’ve put together a 110‑step roadmap that shows how to build a $25K‑per‑month automation agency. It’s a free resource that walks you through everything I talk about in the videos, and over 16,000 people have already downloaded it. Give it a try—it’s a simple guide that covers the whole process.
Start with the "80% Automation Basics" video – it's about 29 minutes and covers the high‑level concepts. Then watch the "How I Made $100,000 a Month as an AI Solopreneur" video for a concrete example. After that, check out the "Build a Profitable AI Business in 2025 for Beginners" video. Once you have the basics, you can dive into the NAND course or the Make.com tutorials to learn how to actually build software and automation solutions, and also watch the "How to Build and Scale an Automation Agency" video for agency‑specific guidance.
I think marketing agencies are great; I niche down with them and make more money than most with an equivalent service. Whether you need to differentiate depends on your goals—if you aim to be the Uber of automation agencies selling to marketing agencies at $100M/year, you'll need more differentiation than just 'marketing agency'; if you want a tiny niche, you can target whatever you want, especially if you have experience to stand out. As for assets to send to marketing or creative agencies that aren't just AI‑generated: you can build them whole HTML websites (customized with context) and host them; generate newsletters from templates; create PPC ad creatives based on trending ad‑library content; produce high‑quality proposal templates; make slide decks; essentially any day‑to‑day marketing agency deliverable can be generated with AI, but the biggest impact is the customized HTML template because clients are impressed by receiving a full website.
Honestly, I can't hold your hand through everything, but here's a roadmap. Start with the Make.com playlist I created—Make for People Who Want to Make Real Money. Watch the first 12‑13 videos to get the basics, then move on to live builds. Join Maker School, my day‑by‑day accountability program, for hands‑on guidance. After that, create an Upwork profile. Upwork lets you see what clients are actually paying for and gives you simple connector projects rather than academic builds. Apply to jobs you have at least a 50 % chance of completing; you may need to send 20‑30 proposals before you land a client. Your first gigs will likely pay $30‑$50 an hour, especially if you're in a lower‑cost‑of‑living country, but they'll give you real customer problems to solve. Consistent Upwork work will transition you from an academic mindset to a real business mindset. If you struggle with Make.com, check out their Academy for day‑by‑day lessons.
AI will create ads, films, and music videos much faster and for far less money—no production or audio teams needed, as the AI handles scripting and auto‑fixes everything. The output comes from natural‑language prompting; those who know how to prompt the models will do best, though that skill will fade as models become better at prompting themselves. You can definitely earn $10k/month with this right now, maybe for a couple of years. I’m still a beginner in AI automation agencies, but I know some basics and have built a few automations. Your next step is to get in front of paying customers, articulate their needs and problems, and show how your solution helps. There’s no other path—it’s messy, like entering a gladiatorial arena with tigers; you have to win your first fight to earn praise. Start by signing up on Upwork or freelancer.com, treat yourself as a low‑paid API endpoint, gain experience and money, then move to cold email, ads, or other channels to build a sustainable method.