#248 · i made $12k in 24 hours by un-pausing my content

youtube ↗Cold Email

As a 15‑year‑old starting cold email outreach, does age significantly affect sales success, and how can I overcome skepticism due to my age?

When I was younger I looked very young—people often thought I was much younger than my actual age, and I got asked for ID (carded) regularly until I was about 26. This early skepticism is hard to avoid; I’ve tried many approaches and found there’s really no way around it. I did have a relatively deep voice, which helped. After doing door‑to‑door sales, I switched to calling prospects; the call results were significantly better than door‑to‑door because my voice made me sound older. When I later met those callers in person, they’d often ask, ‘Where’s the guy I was talking to?’—a funny reminder of the perception gap. My advice to young people in a similar situation is to lean into more faceless outreach methods, since many prospects simply won’t want to work with someone who appears very young. For example, cold email, phone calls, Instagram direct messages, or any text‑based communication lets you avoid the age bias inherent in face‑to‑face interactions. I’ve also heard from mentors like Mr. Martel that developing visible signs of age, such as gray hairs, can make people take you more seriously, though I’m not suggesting you should avoid putting yourself out there entirely. You will inevitably face an uphill battle, but that’s part of the process. I favor cold email because it eliminates the need for door‑to‑door work and scales well. You can run cold email as an acquisition funnel; many young people I’ve met recently use tactics like setting up automated sequences, making calls, sending IG DMs, or exchanging emails—none of which require you to be physically present. With this model you can operate a setter agency that books meetings, though you’re unlikely to become the high‑ticket closer who seals big deals. That said, the approach works and has been effective for me and others.

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Related answers

youtube ↗Sales

What are your thoughts on using cold calls for outreach, and should I change my approach?

Cold calls are far less efficient than cold emails these days. Roughly only 10% of the effort you put into calling translates into real results because many leads never answer, you often talk to gatekeepers, and even qualified prospects are frequently busy or uninterested. In contrast, a cold email campaign can reach thousands of leads, pre‑qualify them, and give you a list of warm prospects before you ever pick up the phone. Cold calls can still have a place, but they’re much more manual and low‑yield compared to email outreach.

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youtube ↗Lead Generation

How can I get leads for a web design agency with no budget, choose the best automation (Agently vs N8N) to sell to agency owners, craft cold email DMs without social proof, and decide whether to make content for inbound leads, while being willing to work for free and do everything manually?

Great shout out to you, Zaid, for being 15 and pushing forward to improve your station in life. I understand money is tight where you're at, and as someone who was in a similar situation growing up, all I really wanted was more freedom and security—money was a constant issue at our dinner conversations, just like when my family immigrated from a former Soviet bloc country. So let's make it as cheap as humanly possible. At 15, many people will inherently not want to work with you because the biggest red flag for business owners is if you haven't done anything before; they don't want to risk reputation, money, time, or emotional state on someone unlikely to deliver. At 15, the assumption is you're young and haven't had time to do the thing, which will be a problem for you. My recommendation: you probably can't do anything that requires your face at least until you're older, unless your testosterone levels are through the roof and you have a Gandalf‑like beard—unlikely. I faced this at 21 with a baby face; people thought I was 16 knocking on doors and laughed me out of rooms. So strategically, don't copy what an adult does; adults selling to you won't take you seriously. Instead, try a faceless business model that leverages your inbuilt talents. A good example is faceless YouTube automation, which has blown up with the younger crowd because it leverages your strong taste in social media and ability to understand and follow trends—your brain is basically half algorithm anyway—and it doesn't require you to use your face. Running social media channels and brands, like TikTok or Instagram theme pages, teaches the same skills without needing your face on camera. You also don't need to learn a tremendous amount of automation to make this work; budget‑wise it's usually not crazy if you use free or low‑cost models. Remember, social media is free—you are the product—and you don't pay to use it for the most part. So, I understand you want to pursue this business model, but that's my honest recommendation. I don't have a lot of steps on how to do that; I'm just giving you my two cents. I would do that for a couple of years or give an example of that.

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youtube ↗Lead Generation

I'm building a lead-gen automation system. Once I've scraped leads and gathered the necessary info, is it better to start with cold emails or hit them up via a WhatsApp chatbot that engages them conversationally, qualifies them, and guides them toward booking a call?

Let me think about this. If the idea is to get people into a chat with an agent when they've never talked to you before, that would probably not work very well — if you've never talked to somebody and have no connection with them, you're cold, and the last thing they'd want to do is go into some chatbot sequence. The whole point of cold outreach is implying that you personally are doing the outreach; if you funnel them into a chatbot, even one pretending to be a real human, the probability that works is pretty low. I personally treat leads like gold — I give them a ton of value upfront and deal with them myself; I don't actually use AI to talk to my leads. People react really badly when they feel conned into thinking they're talking to a real person but it's actually AI — I had someone in my community blow up at me over a message they thought was AI-generated (it wasn't, I'd just misread their name/gender), and that visceral reaction is worth avoiding, especially without a good relationship with the lead already.

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youtube ↗Sales

What do you think about cold calling for outreach compared to cold email or Loom videos, especially regarding spam risk and effectiveness? Do you recommend it over cold email, and what's the best outreach method you'd suggest?

I don't cold call anymore because of three main issues. First, you often don't get a pickup—if you call 100 people, maybe only 30‑50 actually answer, wasting a lot of time. Second, even when you get past the voicemail, you frequently reach a gatekeeper or front desk instead of the decision maker, and gatekeepers tend to discard your message. Third, after finally reaching the decision maker, they're often busy or give excuses, so you don't get meaningful time with them. Overall, I'd estimate that 80% or more of cold calls are wasted, making it negative leverage—you'd need to make five calls just to get one worthwhile conversation. I much prefer sending Loom videos, which let you convey your message asynchronously and avoid those gatekeeper and pickup problems.

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