#220 · You Won't Believe What This Guy Is Doing

youtube ↗Lead Generation

Since YouTube is your main acquisition channel, which of your videos bring you 90% of customers for Maker School?

It's almost entirely my long-form course videos about AI and automation specifically. Let me go and find one of these; it's almost always just like my crazy long-form ones. For example, the N8N full course one—what I learned instead of automation in 2026, watch me start and sell a service in 10 hours, five boring AI automations, and then build your first ad business in 6 hours. Anyway, hopefully that was fun, but damn, man. Pay attention to people's eyes from here on out because you never know.

youtubemaker schoollong-formai automation

Related answers

youtube ↗Offers

I've learned a ton from your content and dabbled in Maker School. You're very talented at taking complex topics and making them approachable. I watched your last video on what you learned in 2027 instead of automation. When are you planning to add more AI adoption, engagement, and enablement type content into Maker School, and what changes the outreach tactics for selling this type of service versus automation?

I just added a big workshop module to Maker School — just in the final QA touches here. Essentially this is an in-depth step-by-step guide to selling education, selling structured education to companies, selling training to companies, and so on. So I have actually added that in, and that is more AI adoption, engagement, enablement type stuff. Aside from that, I've also shifted towards teaching people how to build their own brands within the confines of Maker School, doing so in highly effective ways and then combining that with outreach and so on to really get the 80/20. So yeah, Maker School's evolved quite a bit — and thank God I called it Maker School and not Gemini 3.1 Pro school, huh? That's where I'm at with that.

maker schooleducationai adoptionoutreach
youtube ↗AI & Automation

Your channel has a lot of guides and helpful content, but I'm confused about where to start — I found your 8-hour video and got lost. What type of project should I practice with?

Simplest path: start with 'Build Your First AI Business in 6 Hours,' then the n8n full course (6 hours, build and sell automations plus agents), then n8n-specific build videos if you're using n8n, plus the prompt engineering video that's trending right now. That's enough to get going — everything else from there is just extra.

getting startedcourse orderlearning path
youtube ↗AI & Automation

What should I learn to become a fluent AI automation consultant, and what additional value does your school program provide compared to your free YouTube content?

You don’t need to become a mathematician or rebuild a GPT from scratch. The deep‑under‑the‑hood details are only about 2 % of the value. Focus on prompt engineering – it’s an extraordinarily high‑income skill – and combine it with no‑code tools. Spend time interacting with the models as much as possible, and you’ll quickly move into the top 10 % of AI consultants. Regarding the school program, everything I teach is already available for free on my YouTube channel. The program charges only for the implementation support and accountability that help you actually apply the knowledge and get results.

ai automationprompt engineeringlearning resourcesschool program
youtube ↗AI & Automation

How do you differentiate Maker School from other AI automation communities like Jack's?

Yeah, it's a great question. For those who don't know, I run Maker School community, and I'm currently number three on the revenue leaderboard with about $292k. My success comes from how I package the community. I position it as a B2B offer where members pay $184 a month to learn how to get their first paying customer for an AI or automation service. In 90 days they earn back the money they spent (not counting tool costs), effectively getting a customer that pays around $1,000, which feels like a five‑to‑six‑times ROI. While Jack's community and other AI automation groups were first movers just by being the go‑to place for AI talk, I took a sniper‑rifle approach: I niche down to teaching how to build a business, not just how to use AI. Now I'm integrating AI and automation curriculum directly into Maker School—I've finished a make.com and an NAN accelerator and just need to record the videos. We also still do Q&A and similar offerings. Most other automation communities stay broad and less differentiated; I solve the specific problem of wanting to sell something with AI/automation and then actually doing it.

ai automationdifferentiationmaker school