What are some good lead generation tools besides Apollo and Sales Navigator, and is manually searching LinkedIn for leads a good way to find less saturated leads?
Well, logically speaking, if you're searching LinkedIn for leads, you're accessing the same leads others scrape with Sales Navigator, so they aren't necessarily less saturated. You might customize outreach more than someone using AI. Beyond that, I'm experimenting with buying a big Bright Data list of about 100,000 contacts, which will be fun. You can also scrape data sources yourself—for example, if you're selling to MBA students, you could pull emails from a university directory like Stanford's, build a system to click through profiles and collect emails, and get details like their field of study. While those emails may not have high deliverability, the list is large and unsaturated. Creating your own list is the way to get truly unsaturated leads. Another approach is to email conference organizers or managers and ask for vendor lists; many smaller conferences will share them for free. You can then pitch to attendees by referencing the conference. The trade‑off is either paying for saturated, competitive lists or investing time to build your own differentiated list.