#202 · 60min open Q&A on how I make $400k/mo
Take the amount of knowledge you think you need, and divide it by four. If you're past that quarter-mark, you can actually start going out and selling.
When you’ve learned about a quarter of what you think you need to know, you’re ready to start selling.
You’ve already built a DM qualification skill that let you charge 40% more on a client deal, plus LinkedIn content automation that generates one to two inbound leads per day. That gives you solid social proof, but you need to frame it in concrete, dollar‑sign metrics. Instead of talking about the system itself, talk about the results it can deliver – for example, 20 to 40 meetings per month and an estimated pipeline value of $25,000. Position yourself as helping small‑to‑medium business owners who aren’t massive enterprise CEOs – think a 30‑something running a three‑person agency who wants to relax a bit. Provide clear value to that audience. As for offers, you can sell virtually anything: the DM qualification skill, LinkedIn and content automation systems, management services, social‑media brand growth, niche video editing, AI‑enabled video editing, or even content edited with tools like Hyperframes or Remotion. Lead sources are typically scraped from LinkedIn Sales Navigator where prospects voluntarily share a lot of information.
Yeah, listen—feeling lost is completely okay. It’s fine to feel lost; the reality is you just have to make a move anyway. In modern entrepreneurship you basically have to lower your bar for what counts as “confident enough to succeed” and then just go for it. Decades ago, when starting a business required a lot more capital, you needed to be far more confident about ROI. Nowadays you can launch an AI automation agency with a couple hundred bucks, as I’ve shown multiple times, so you don’t need to be all that confident. The most important thing is just to get going. The idea that you can’t find a good AI automation to sell isn’t true; it’s that your standard for what counts as a “good” automation is just too high. Use the blueprints I’ve shown you, figure out the simplest three‑ or four‑module system you can, and start selling. Your biggest obstacle is yourself, not the niche or the specific firms you’re targeting. An inbound calling agent for real‑estate or dental offices could be great—just put something together, start talking to real customers with it, and you’ll quickly see how to improve the system into the high‑value solution you’re envisioning.
If I were you and thinking long‑term, I’d ask where everything is heading. Everything is moving toward AI and automation over the next five years; what happens after that is uncertain, but my honest advice is to choose the AI automation business model. I’ve found the most success with it and have run it four times. The main reason is leverage: AI and automation offer far more leverage than traditional marketing agencies. Traditional marketing agencies are declining—this model peaked around 2017‑2019 and has been falling since, partly due to market saturation and the rise of SaaS tools that automate tasks like scheduled posting, brand strategy, and marketing strategy. In contrast, the AI automation model is still early; it really took off around 2021‑2022 with ChatGPT, and I predict it will continue growing until about 2027‑2028, when AI agents could double the market and demand. After that, demand may dip slightly as agents become more advanced. If you're in Saudi Arabia, you're essentially seeing a delayed version of this curve, giving you a few extra years to ride the upward trend. So, if I were in your place, I’d go all‑in on AI automation.