#105 · The Optimal YouTube Strategy @ 100,000 Subscribers

youtube ↗Niches

Is niche-specific knowledge required to start in automation, and which country is currently best for entrepreneurship, especially for someone in a third‑world country with no prior experience?

No, you don’t need to have knowledge of a specific niche or market to get into automation. I do have experience in some of the niches I show in my videos, but for others I don’t. What I do is go into a bunch of communities, read through all the pain points and problems people are talking about, and then use those pain points to formulate my offers. The process takes me a couple of hours, and anybody can do it—you don’t need to understand too much. As for the best country for entrepreneurship, hands down it’s the United States. Labor productivity there is about 1.5 × that of most of the developed world, let alone the undeveloped world. That means if you could sell a $10,000 project in Canada, you could sell the same project for $15,000 in the US. The reason is that people in the US work more and have systems that enable them to be more productive with their time, plus regulations that are very business‑forward. That’s also one of the reasons why the US is one of the hardest countries in the world to immigrate to. I’m bullish on the US; even if the age of American imperialism is coming to an end, the numbers show it won’t be anytime soon.

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Related answers

youtube ↗Niches

What niches are currently most in demand for automation in the US, such as HVAC, dentists, and law firms?

We have a bunch of people in Maker School experimenting with a wide landscape of niches, which is a benefit of being in the community. You can see which niches are working and which aren’t. HVAC, dentists, and law firms aren’t making a ton of money with automation because there aren’t enough of them to apply high‑volume, iterative strategies. I don’t recommend focusing on local services; instead go entirely digital and target industries with large headcounts that can benefit from automation without hurting profitability. The biggest boom right now is recruitment, which saw a surge of interest and will likely rise again. I also suggest experimenting with recruitment, older‑school agencies that haven’t caught up, MSPs, IT consultants, and similar businesses that can source leads automatically via tools like LinkedIn Sales Navigator.

automationnichesdigitalrecruitment
youtube ↗AI & Automation

What do you recommend for me to start? I feel lost and can't find a good automation to sell; I was thinking about an inbound calling agent for a real‑estate or dentist firm.

Yeah, listen—feeling lost is completely okay. It’s fine to feel lost; the reality is you just have to make a move anyway. In modern entrepreneurship you basically have to lower your bar for what counts as “confident enough to succeed” and then just go for it. Decades ago, when starting a business required a lot more capital, you needed to be far more confident about ROI. Nowadays you can launch an AI automation agency with a couple hundred bucks, as I’ve shown multiple times, so you don’t need to be all that confident. The most important thing is just to get going. The idea that you can’t find a good AI automation to sell isn’t true; it’s that your standard for what counts as a “good” automation is just too high. Use the blueprints I’ve shown you, figure out the simplest three‑ or four‑module system you can, and start selling. Your biggest obstacle is yourself, not the niche or the specific firms you’re targeting. An inbound calling agent for real‑estate or dental offices could be great—just put something together, start talking to real customers with it, and you’ll quickly see how to improve the system into the high‑value solution you’re envisioning.

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youtube ↗Niches

Shia tagy asks: Is it wiser to target local businesses as a beginner in automation?

No, as a beginner you should not target local businesses first. There’s a big list of things to target before going local—always start with digital, and consider hybrid or high‑cost‑of‑living countries before local. Local businesses are much harder to scrape leads for; you usually need to pull data via Google Maps API or address‑based scraping, which is hyper‑limited and raises the bar significantly. You’d have to invest far more money than for digital businesses, yet the pay is low, so the return isn’t worth it. Generally, these businesses have a high barrier to entry and offer little pay. If you want context, I’ll link a video about niches; three automation‑agency niches come with criteria I use, one of which is that they tend to be digital. For newcomers, that means definitely not targeting local businesses—it’s just a lot easier to pull the digital lever. If you’re experienced and see a genuine market opportunity with a particular type of local business, then I might consider it.

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youtube ↗Niches

If you were starting an AI automation agency from scratch in March 2025, which niches or industries would you focus on, and which automation flows would be best to prioritize and monetize?

I’d start with the three top‑performing niches I’ve identified: high‑touch SaaS businesses, recruitment firms, and coaches or consultants. These have proven to generate the highest ROI. For each niche I’d sell a suite of automation systems – an automated candidate‑placement hiring pipeline, a personalized cold‑email outreach system, an automated reporting/dashboard, an AI‑coach chatbot, and a coaching‑management CRM. I’ve documented all of these in a public doc, and you can even Google “best AI automation agency niche 2025” to see the same results.

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