#98 · How I Split Test AI Automation Agency Offers (Step-by-Step)

youtube ↗Niches

I'm undecided on which niche to focus on—health tech, digital wellness, content creation, creator economy, e-commerce, direct-to-consumer, digital education, or e-learning. Should I try all four niches or go broader with an AI content repurposing service?

I think you're mixing up the niche with the service you're providing. You can treat the AI content repurposing service as a layer that sits on top of any of those niches. In practice you cross‑multiply the service with each niche, creating separate tests for each combination. For example, you could run the AI repurposing service for health tech, e‑commerce, creator economy, and digital education. That gives you eight service‑niche combos. Then you add three outreach methods—cold DMs, cold email, and ads—so you end up with 8 × 3 = 24 distinct experiments. You can run these in parallel, using split tests in your campaigns. When choosing which niches to prioritize, I usually focus on digital, high‑ticket opportunities with low regulatory friction. Health tech is heavily regulated, so I’d avoid it as a beginner. Creator‑economy services, e‑commerce/DTC, and digital education/e‑learning are less regulated and align well with a high‑ticket, digital service. The goal is to accumulate experience quickly while minimizing regulatory hurdles, so pick the niches that let you test fast and scale.

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Related answers

youtube ↗Niches

Should I pursue another niche alongside real estate outreach, or focus on increasing volume and improving copy?

My recommendation is to split test: run two different niches instead of just one, sending 350 emails to each niche per day (instead of 700 to one). The time will pass anyway, so after a week you’ll have either sent the same volume with no data, or the same volume with actionable intel showing which niche is efficient and which isn’t. You have that choice with any activity—track what you’re doing (e.g., daily phone or computer usage) and at the end of the period you’ll have data to analyze and iterate on. That’s why I’m bullish on tracking everything; with data you can analyze and then implement improvements.

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youtube ↗Niches

If you were starting an AI automation agency from scratch in March 2025, which niches or industries would you focus on, and which automation flows would be best to prioritize and monetize?

I’d start with the three top‑performing niches I’ve identified: high‑touch SaaS businesses, recruitment firms, and coaches or consultants. These have proven to generate the highest ROI. For each niche I’d sell a suite of automation systems – an automated candidate‑placement hiring pipeline, a personalized cold‑email outreach system, an automated reporting/dashboard, an AI‑coach chatbot, and a coaching‑management CRM. I’ve documented all of these in a public doc, and you can even Google “best AI automation agency niche 2025” to see the same results.

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youtube ↗Niches

Should I focus on a single niche or test multiple niches for my AI voice receptionist outreach, and how many hours per day should I dedicate to this after exams?

First, check out my Loom outreach videos by searching for “Nick Sarraf Loom” on the main channel – I posted a tutorial a few days ago. Regarding niches, I usually advise picking three rather than committing to just one. This way you don’t put all your eggs in one basket and risk weeks or months of low results. You can run three parallel campaigns by reusing most of the work from the first niche, simply tweaking the messaging and lead filters for the other two. After a month or two you’ll see which niche converts best and can double down on it. As for daily time commitment, it’s up to you. The lead‑generation activities themselves only require about an hour and a half to two hours a day if you work smart.

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youtube ↗Marketing

How can we differentiate our university automation business and craft a strong value proposition?

You’re working on a university project to start an IT business focused on AI‑powered bots and automations for SMEs, especially customer service. The market feels competitive because of AI, but you don’t need a unique angle right away—niche down. Pick a specific service (e.g., CRMs) and a specific vertical (e.g., recruitment companies) and build solutions for that niche. You can’t fully specialize until you have a couple of projects under your belt; early on you’ll do custom projects all over the place, which is fine for a month or two while you apply on Upwork, send Loom videos, and land your first clients. The most important thing is to get started. The simplest way to gain traction is to do apps on Upwork—doing about ten apps a day can give you a client base that no one else at your university has by week’s end. This works because you’re taking massive action under uncertainty. That’s how you differentiate yourself. As for the value proposition, don’t stress about it now. When you’re making $100k a month you’ll need a polished value proposition, but at zero revenue you can simply say, “I build this for this specific niche.” Different revenue levels require different messaging.

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