#239 · how 18 year olds can land their first AI client

youtube ↗Agency Operations

Can a UX/UI designer launch a WAAS website service agency paired with JTO and automations, and is there growth opportunity targeting B2B service clients like info product creators, schools, and coaches? How to get the first clients quickly?

You know, there are still website designers making $20‑40K a month solo. My friend Cody at his creative agency routinely sells $100K+ websites. There are many opportunities; you just need to be the right person. The value of a website is less about the platform and more about the relationship and business value you provide. Think of how a better website can increase a large company's revenue by even 1%—that translates to billions. So the brand is important at that level. Regarding targeting info product creators, schools, and coaches: they’re B2B service clients who look at their checkbook daily and want to make money, so a simple offer like “I’ll make you more money and here's how” works. There’s a big growth opportunity. To get started, define those three niches, feed them into a cold‑outreach tool like LinkedIn Sales Navigator, compile a list, and start talking. You could reach out to 20 today and have 20 conversations by the end of the day with info product creators, schools, and coaches.

waaswebsite designb2bcold outreach

Related answers

youtube ↗Lead Generation

What are your thoughts on starting with LinkedIn ads for a B2B agency?

That assumption isn't a good qualifier for smart; smart means having a low cost per acquisition relative to gross revenue. I don't personally use LinkedIn ads. The simplest way to start is outbound outreach, such as cold email or Upwork applications, and if you use LinkedIn, just DM people directly rather than building a full inbound ad funnel with landing pages and static assets.

linkedin adsb2bagency
youtube ↗Sales

How can I start a web design agency, get clients, and improve sales call conversion?

You shouldn't expect to convert every sales call; aim for a 20-30% conversion rate, which means you might need up to five calls to close a deal. If you're less experienced, expect to make 10-30 calls before a sale. Keep your expectations low to reduce pressure—knowing you need at least 20 calls to see success will help you perform better on each call. Think of each call as just another 5% toward your goal. Improving naturally comes from following a process or script, which you can find online or in Maker School. If you're running a web design agency but can't build websites yourself, you're not truly running the agency. Learn to build a couple of sites easily with AI—no need for a friend. Then manage the entire stack yourself. Thanks to Leroy and Kapsa. (Note about uncle being a financial advisor skipped as already answered.)

sales callsconversion rateweb designAI
youtube ↗Niches

Isn't marketing agencies too obvious/generic a niche — shouldn't you niche down further to differentiate?

Marketing agencies are a great niche — I niche down into marketing agencies myself, I'm not particularly 'different' about it, and I still make more than most people doing an equivalent service. It really depends on how big you want to go: if you want to scale to $100M/year selling to marketing agencies broadly, you'll need to differentiate more. But if you're carving out a smaller niche, you can target whatever you want, especially if you already have relevant experience — that alone can make you stand out. A few good assets to send marketing/creative agencies: full HTML websites, built and hosted one-shot using an HTML template populated with AI based on context about the business.

marketing agenciesniching downdifferentiation
youtube ↗Client Acquisition

How can I acquire more upmarket or mid-market enterprise clients—should I use direct response or focus purely on content?

But anyway, how do you acquire more upmarket clients? I mean, I wish I could say there's a special system for upmarket clients. A lot of them tend to be more referral-based and gated. They won't take you seriously unless you can accomplish the first hurdle: finding a plausibly deniable reason to reach out to them. That means perusing the network of the people you want to get in touch with, making preliminary introductions or leveraging relationships, then using those connections to find your way to an intro. That's a big thing, but it's very manually intensive and not something you can automate. Aside from that, it's really just the same thing: sending cold emails and working your way up a decision-maker chain, delivering exorbitant value upfront. They're more bureaucratic, with longer sales cycles, but that doesn't mean they're impenetrable. Many cases exist of people in Maker School with zero experience who throw enough outreach to get the attention of a mid-level SVP or similar, then use that to ramp themselves up to a $25–$50 million per year business. It's uncommon, but it occurs.

upmarketdirect responsecontentcold email