Was making $2,000/month a limiting belief for you, and how can I overcome similar beliefs about earning via speed-to-lead systems?
Yes, I once believed I needed to make $2,000 a month to live comfortably, and at the time I was earning far less, living frugally in a converted garage and feeling proud enough to avoid getting a job or moving back home. That period was tough and gave me many gray hairs. Now I earn that amount in the time it takes to record a video, showing how my perspective has shifted. The reality is that money is abundant; the issue was my mindset—I was my own worst enemy, unable to see opportunities. Success isn’t about sheer hours worked; it’s about working effectively. When you focus on effective work, you can achieve in moments what others take days, weeks, or years to accomplish.
The limiting belief section in my career plan addresses whether I have any beliefs holding me back. I’ve had two such sections; the most recent one was written when I was earning $100,000 a month, where I mapped out how to reach $167,000 a month, then surpassed it to hit $400,000 a month. I concluded I don’t have any limiting beliefs for my current goals, though if my goal were a billion‑dollar business I’d likely have many. If I did have limiting beliefs, the most effective way to eliminate them is to repeatedly do the thing you’reafraid of—acting contrary to the belief changes your habits, which reshapes your beliefs and identity. It’s almost like reverse‑engineering the belief: instead of deep meditation or soul‑surgery, simply muster the courage to do the feared action once; doing it once makes repetition far more likely, and then you keep doing it. Action over knowledge, action over thinking—this is the straight‑line path to dissolving limiting beliefs. I personally had a big limiting belief about hitting $167,000 a month; I doubted I could reach that figure. My yearly goal was $2 million, which averages to $167,000 monthly—a target that felt realistic yet challenging within the realm of possibility, making it effective for growth. I then examined bottlenecks and beliefs, realized I could achieve the figure if I set my mind to it, and saw no fundamental reason why not. Later I recognized I’d already solved those earlier limiting beliefs, perhaps in an earlier blog post. Beyond mindset, I’ve been thinking about increasing the value of my videos—not just production value, but the actual business value they deliver. I’m considering lowering production effort a bit while raising the substantive value, inspired by an accountability partner who spends 20 hours per video and publishes once a week. I’m experimenting with higher‑value, intensive content on the main channel while keeping the daily updates as a lower‑effort, value‑rich format. I’m also planning to redesign the website to better showcase the team, edify collaborators like Noah, and highlight agency work. Future ideas include hosting live dinners in Calgary to build local community, and continuing to share stats and growth updates.
limiting beliefsaction over knowledgevideo valueagency
It's hard to give direct advice without knowing how much of that $500 you're spending on yourself, but assuming you're in a low‑cost area and have some discretionary funds, spending even $100 a month on growth tools can help. You could buy leads instead of researching them yourself, effectively trading money for time and buying back your time—as Dan Martell famously says. More broadly, the principle behind everything I teach is grounded, daily outreach‑based value: create something that solves a specific problem, put it directly in front of the people who need it, and repeat that process—10, 100, 1,000 times. A fraction will respond positively. In short, lead with value, and that’s my recommendation for you as well.
I used to see myself very negatively – low self‑esteem, many insecurities. I tried meditation retreats, cold plunges, and other quick fixes, but none of that replaced actually doing the work. The breakthrough came when I achieved the thing I felt I lacked, realized it wasn’t as important as I thought, and stopped over‑analyzing my insecurities. It took a few years, but consistent hard work and a strong work ethic solved the problem. The straight‑line path is simply doing the tough things consistently. I wish I could give my younger self the ability to stay on task for long periods, but the key takeaway is to keep showing up and improve your sales skills step by step.
I do make a significant amount of money—around $300,000 per month—mainly from the school games (third-party revenue) and another community. I earn far more talking about the stuff than actually doing it, which is typical for an information product: leverage comes from teaching others, allowing them to achieve 100x results while I earn proportionally. What do I do with the money? I don't have guilty pleasures like cars; I invest it. I have friends aiming for tens or hundreds of millions in the S&P 500, but that's never been my primary motivator. When I was broke, an extra $10,000 a year would have dramatically improved my quality of life; now, extra millions don't materially affect it unless you have extreme comfort needs. I'm thankful my family immigrated from Eastern Europe around the fall of communism; they lived frugally, teaching me that a fulfilling life doesn't require a lot of money. Though I now make what most would consider a lot of money, I still find life enjoyable and fulfilling without needing wealth.