What tips do you have for using cold email and voice outreach to attract investors for a startup, especially when you earn a commission on the investments you bring in?
The creator outlines a straightforward investor outreach process: first build a list of target investors in the relevant niche (e.g., ad tech). For each investor, use a tool like Perplexity or an OpenAI web search to find their last 10 investments and a brief summary of who they are. Use that information to personalize a cold email—reference a recent investment, explain why it was strategic, note that you’re now working with a company that fits their thesis, and offer to share a pitch deck or more details. He also suggests pulling the investor list into LinkedIn to find mutual connections and request intros, but notes that this takes longer. Because investors see many deals daily, he prefers a one‑shot approach: send the personalized email, collect the positive responses, remove those leads, and then optionally follow up with a more nuanced connection request on the remaining prospects.