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youtube ↗Cold Email

Should I try another method alongside my cold email campaign?

You can absolutely try another method at the same time. There’s plenty of growth left, and the approaches aren’t mutually exclusive. The first cold‑email campaign might take a few hours to set up, but the ongoing weekly maintenance is only 20‑30 minutes – just adjust copy, split‑test variables, and source new leads. Since the emails are sent automatically, you have a lot of idle time between opens to work on other outreach methods, so running multiple channels simultaneously is very doable.

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youtube ↗Cold Email

My cold‑email campaign gets a 1.2% reply rate with no conversions. How can I improve results, and should I try another method?

A 1.2% reply rate isn’t terrible for a brand‑new campaign, but there’s plenty of room to improve. The fastest way to boost performance is to iterate weekly: run split‑tests on subject lines, body copy, and calls‑to‑action, then adjust based on the data. Even a single tweak can increase reply rates by 200%. Spend 20‑30 minutes each week scheduling these tests, reviewing results, and refining your copy. The time investment is minimal, so you can keep your cold‑email outreach running while experimenting with other channels. There’s no need to abandon email; you can run multiple methods in parallel because the maintenance overhead for email is low. Focus on consistent testing and optimization, and the numbers will climb from here.

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youtube ↗Cold Email

I want to start a cold‑email outreach but only have manual tools—what should I do?

I’ve been in the same spot. I started by rotating a handful of Gmail accounts—sometimes five—sending about ten cold emails a day from each. It’s not ideal, but it works to get started as long as your emails are well‑researched and the approach is solid. Gmail accounts have lower deliverability, especially new ones, so they need to warm up. You can also buy cheap inboxes (e.g., three Instantly airmail inboxes for around $4 each per month plus a domain) which gives you roughly 90 emails a day. Build a quick lead list, template your messages, and spend the first hour‑and‑a‑half each day sending them. You can also DM prospects. The key is to keep sending, refine your copy, and don’t worry too much about the tools at the start.

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youtube ↗Cold Email

What is the best strategy for sending cold emails, when did you start your first campaign, how many days did you send them, and after how long did you get your first client?

I started cold emailing around 2018‑2019 with my business partner Gurinder; those early attempts didn’t work well. I kept sending emails for about three to four years before I made any money, and it was probably closer to two years before I saw real revenue. The breakthrough came in roughly 2021 with what I called 'one second copy': I ran many cold email campaigns and offered free sample articles that were produced cheaply using AI, which hardly anyone else was doing at the time. That got me attention from big companies like Kixie. The best cold‑email strategy is to front‑load value—give the recipient more work or benefit than you’re asking for. Instead of asking for free labor, identify a problem they’re suffering from, solve it, and attach the results to your email. For example, I once rewrote 40 YouTube titles for a follower, provided a one‑click doc, and they saw immediate CTR improvements. That’s how successful, ‘rich‑people’ cold emails work: you save them time or make them money, not the other way around.

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youtube ↗Sales

What are your thoughts on using cold calls for outreach, and should I change my approach?

Cold calls are far less efficient than cold emails these days. Roughly only 10% of the effort you put into calling translates into real results because many leads never answer, you often talk to gatekeepers, and even qualified prospects are frequently busy or uninterested. In contrast, a cold email campaign can reach thousands of leads, pre‑qualify them, and give you a list of warm prospects before you ever pick up the phone. Cold calls can still have a place, but they’re much more manual and low‑yield compared to email outreach.

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