#241 · the highest-ROI skill to learn before AGI

youtube ↗Lead Generation

I'm 15 and trying to sell web design services to solo or 2‑3 person agencies. What system would they be interested in right away? Would a proposal generator work or should I offer free AI audits? Also, how can I get good at marketing, especially cold emails and DMs?

You actually have a big advantage at your age because you intuitively understand how to reach people online. The biggest bottleneck for tiny web‑design agencies is simply not having enough leads. If you can specialize in lead generation you become far more valuable than any downstream tool. A proposal generator can help, but it’s secondary to getting more leads, so I wouldn’t waste time on free AI audits—they solve problems that come after you have enough business. The core skill you need is outreach. The best way to improve is to just do it a lot: send ten cold emails right now. Go to LinkedIn, find people in your target niche who could use your service, and email them. No template is required—just write a short, honest pitch and hit send from your Gmail. The worst that can happen is nothing, and you’ll learn by doing. Mastering these soft‑skill outreach habits will pay the biggest ROI for the next 20 years.

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Related answers

youtube ↗Lead Generation

How can I get leads with almost no budget for an AI agency targeting small web agencies, and what automation offer should I propose?

With almost no budget, you can buy leads cheaply—services like LeadsFinder sell leads for about $0.50 per 1,000 (or $1.50 per 1,000 with emails), so a list of a thousand leads costs just a couple of dollars. Once you have leads, the best automation offer for web design agencies is a lead‑generation system, because most of them have no leads at all. You can sell them the same cold‑email or scraping setup you used to acquire them, then upsell speed‑to‑lead tools, simple CRMs, project‑management templates, and reactivation sequences that follow up with old leads. In short, start with a lead‑gen offer (the thing you’re already using to get clients), then layer on other automation services as they see results.

lead generationcold emailautomation offer
youtube ↗Agency Operations

Over the next four months, what should I focus on—content creation, learning new skills, building projects, finding clients, or something else? I'm an 18‑year‑old with limited cash but plenty of time and ambition. What should I do?

My recommendation is to get the paid versions of the AI tools as soon as possible – they’re significantly better than the free tiers and will let you work the way businesses actually use them. Use a modest amount of money (e.g., $20 a month from a parent’s credit card) to subscribe and start delivering real value for someone, even if it’s just helping your mom with a task so you can practice. Don’t wait four months; you can start today. After you’ve set up a small service, keep consuming content like mine and look for problems people are struggling with. When you spot a pain point, reach out with cold emails, DMs, LinkedIn messages, or short videos offering a solution. I’ve found that many agencies have low‑hanging inefficiencies – for example, they don’t follow up quickly or personalize communication. By signing up as a client yourself, you can see these gaps and then build a service to fix them. Start sending a consistent number of cold outreach messages each day, scrape public creators to identify gaps in their funnels, and pitch ways you can improve their business. This proactive, value‑first approach, especially when powered by AI, is the fastest way to land your first clients and grow an agency.

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youtube ↗AI & Automation

I started my AI automation agency a month and a half ago, making $15-20k/month solving business problems via self-hosted flow. I'm considering whether to stay focused or pivot into AI auditing/infrastructure with dashboards. Would joining Maker School or Make Money With Maker support that transition? My goal is to scale to $300-400k/month in 6-7 months. What's your honest advice?

I'll be honest: AI auditing and infrastructure is just a repackaging of what we already do—same service, different packaging to look and sound new. It's a smart move for content creators because audiences get fatigued with the same offering over time, but there's no real fundamental difference in the deliverable; only the packaging changes slightly. There's no special support needed to make that transition; we continue with the same business model under the hood and may rebrand later when the market tires of the 'AI automation' keyword.

ai automationpivotmaker schoolscaling
youtube ↗Lead Generation

I run a graphic design agency that now handles a client’s CRM, outbound email, lead generation, SEO, and blog. Do you have any recommendations, especially around email and lead generation, for a young funded startup?

Sure. First, don’t over‑invest in the blog unless the startup is a low‑ticket SaaS where SEO and content can drive a lot of volume. For larger or agency‑type businesses, the blog isn’t a priority. Keep the CRM extremely simple – they probably have no money and no existing leads, so a lightweight system is enough. Don’t build a massive, custom CRM that can handle half‑a‑million clients before you actually have that many; you’ll waste time and resources. Focus on outbound email and cold‑email outreach; that’s the most effective channel for high‑ticket sales, while low‑ticket SaaS will rely more on volume and SEO. Use AI tools to help generate content chunks, but never let the content be 100 % AI‑generated. Keep the tech stack lean and iterate as the startup grows.

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